Royal Trust (A) |
作者姓名:Larry Wynant; Michael Heale; |
商品類型:Case | 商品編號:9A86B044 |
出版日期:2011/07/26 | 內容長度:26 頁 |
An executive vice-president of Royal Trust is assessing the options available to increase Royal Trust's share of the personal deposit market. The choice of an appropriate strategy must consider the company's current customer needs and competitors' strategies.
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